Projects

Building products that deliver business results

Consultant & Product Builder

Marmot Bear Consulting

2024 - Present

Vancouver, BC

Fractional PM and product consulting for startups and growth-stage companies.

  • Product strategy and roadmap development
  • Technical product builds
  • Growth experimentation

Senior Product Manager

Muck Rack

2023 - Present

Remote

Leading product initiatives in PRTech, focusing on dashboard adoption and growth experimentation.

  • Led dashboard adoption from 20% to 60%
  • Built experimentation infrastructure driving 52% activation increase
  • Managed cross-functional team of 8 engineers and designers
Read case study

Software Product Manager

Article.com

2021 - 2023

Vancouver, BC

Built logistics technology platform for DTC furniture delivery operations.

  • 20% improvement in on-time delivery
  • 400+ hours/month saved through automation
  • 1,500+ orders/month proactively managed
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Co-founder

Wayble

2019 - 2021

Vancouver, BC

Co-founded EdTech platform connecting international students with career opportunities.

  • 10,000+ users on platform
  • 60% job placement rate
  • $5K MRR at peak
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Expertise

Product StrategyRoadmap PlanningUser ResearchData AnalysisA/B Testing & ExperimentationStakeholder ManagementAgile/ScrumGo-to-Market StrategyGrowth & ActivationPlatform Thinking

Tools & Software

FigmaJiraLinearAmplitudeMixpanelSQLNotionMiroSlackGitHubTypeScriptReactNext.jsPython

Certifications

2025 Anthropic - AI Fundamentals: Fluency & Frameworks2024 Reforge - Growth Series2023 UC Davis - SQL for Data Science2023 ProductLed - Fundamentals Certification2019 Advanced Google Analytics

Analytics and experimentation tools I use

Experimentation

Model Selection

Product BC

Events Lead

2024 - Present

Product BC

Mentorship Lead

2021 - 2023

SFU Young Women in Business

Product Management Instructor

2024

YELL Canada

Product Mentor

2021 - 2022
Agent